Every morning we like to start the day with a 15 minute scrum. This enables everyone to talk about what they are working on and gives us an opportunity to ask for input or help where needed. It’s a perfect way to help us keep our projects on track and to understand what everybody is doing that day.
And what is it you actually do as a digital marketer at CD?
I would say my main focus is on SEO – search engine optimisation.
A lot of keyword research, a lot of content enriching, looking for back-link opportunities and finding ways to help our SEO clients such as TRC Windows (sash window restoration specialists) drive leads and increase sales.
What’s your favourite part of your job?
It would have to be seeing what we do as a team make a real difference to the clients we work with. I’ve always been fascinated with stats and figures and to see them actually working is brilliant. Also, the variety of projects and clients that we are involved, from Rami Cassis to Hitachi Capital, is great! I believe that variety in what you do is what keeps us sane!
If you didn’t land on your feet as a Digital Marketer, What would you want to be doing?
This is going to completely contradict what I said in my introduction. But I reckon that I would ace Gogglebox. Sitting there, nice and cozy, with a few Jam roly polys or maybe even a couple slices of Colin (the caterpillar cake) catching up on the latest dregs of prime time television.
And to get paid for it??? Sign me up.